I am often asked how to choose keywords. Mostly this relates to the Blogsearch for Blogs with no nofollow-Tag. For this matter choosing keywords is not so important – as it is only for finding blogs with a topic you are familiar with – in order to enable you to make quality comments.
But what about the keywords you build your site around and what about the keywords you use when commenting on a do-follow blog? Here it is extremely important to choose wisely. First of all, you will want to know wether there is a sufficient search volume for a given term. For that purpose tools like Keyword Elite are very helpful (And by the way Keyword Elite can help you with quite a few other keyword related tasks.
But this doesn’t help you in the decision wether a keyword is just very popular or wether a person searching for it actually intends to buy something. Now what if you were a search engine and could just look up your statistics … wouldn’t that be great?
Well, there is something near to it: The “Commercial Intention” checking tool over at Microsoft AdCenter Labs. You can find it here: Commercial Intention Tester
Give it a try and share your opinion, just leave a comment on this blog post!
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Hi Michael,
Being a Chicago Realtor trying to rank for competitive keywords is very hard in my opinion. I’m working on some less competitive terms and beginning to see some results, but I think even for these lower volume keywords I have my work cut out for me.
One of the issues I am trying to figure out is how to top the big name franchises that seem to dominate page one for just about every term I’d like to target.
I have no problem targeting long tail phrases but I cannot find any data on search volume. I’m sure some of these terms are worthwhile but is there any tool that you know of that shows the data from Google suggest for example?
Thanks, Ruth
Hi Ruth
You certainly are in a competitive niche, and the usual advice to “go local” will still end up with lot’s of competition in your case.
Search volume for long tail keys is a difficult topic – the google keyword tool (and google in theory should know best…) is only exact to thousands anything below that is guesswork.
Other than the google keyword tool I do not know any tools that show search volume (https://adwords.google.de/select/KeywordTool if you have an adsense account, or https://adwords.google.com/select/KeywordToolExternal if you don’t have an account, you will have to solve the captcha then…)
Mike
Keyword rich titles are in great demand by the Search Engine Optimizing companies. To have a success over the internet market the use of Keywords and keyword rich titles is very important. Keywords help you to improve the visibility of your website over the Search Engine results. Every company who wants to have a good presence online has to have good and user friendly keywords over their sites.
Niche segment will ensure that you get quality traffic over for your products. There is only one issue that most of the businesses opting for a niche market will face and that is that niche market contains very few customers. That means that they will have very less customers but at the same time that will be almost equivalent to covering the whole of the market.
To my knowledge I have found that Keyword Elite is the best tool that will help you to choose the right keywords for your website. The keywords will be related to your products that will automatically take you to the page it is linked to. You can play a smart game with the keywords if you know how to do so.
I only knew that there are a lot of sites making the use of keywords to ensure that they get a good rank over Google’s search results and also good traffic over their website. This blog is always helpful in spreading information about the topics related to the Search Engine Optimization. Also I feel keyword elite would be a great tool to handle all the concerns which arise when it comes to choosing the right keywords for your blog.
SEO and keywords help in dragging more traffic over a website. All you need to do is you need to upload and install good and user friendly keywords which will help more customers to get attracted towards your website. Also Google also gives you a good page rank only when you have keyword rich content and titles. You need to smartly paste your keywords over your website so that you are able to position yourself well over the search results.
Renny,
Sorry I have to disagree – Pagerank has nothing to do with keyword rich content and titles – it is solely a function of the incoming and outgoing links of a page/domain and has nothing to do with the keywords on that page – maybe you are confusing googles PageRank (which was one of the first patents that built the legendary reputation of that search engine) with the actual ranking for a term on the results pages…
Also SEO is by far more than just throwing up keywords on your site…
Mike
Keyword Research is one of the first step for online business. I have used Google Keywords Tool. Sometimes its results varies but have no experience with Keyword Elite.
I am going to try The “Commercial Intention” checking tool over at Microsoft AdCenter Labs. For all my keyword research i rely on Google adwords and also check at Google trends.
It seems the tool is no longer available – unfortuntely…
Would you say long tail keywords would be better or worse to go for in certain situations then michael?
Mike,
Not sure what you mean with certain situations
Most of the time more anchor text variety (which is essential) often also brings you more into the long tail.
Also it is easier to choose more natural looking anchor texts if you can choose from your long tail keywords in addtion to the exact money keyword.
Mike