nofollow or not … a short interview with Matt Cutts

Just recently Jen Lopez from SEOmoz met up with Matt Cutts at SES for a short but nevertheless very interesting interview.
Interesting to hear what he has to say about PR, whether to let the PR flow around on your site or to block certain pages and how to use the nofollow tag.

SEOmoz Whiteboard Friday – [...]

Is Pagerank really important?

To make it short: Yes and No!
Yes, because it determines a few aspects of the quality of your links.
No, because it doesn’t tell anything about your ranking for the keywords that will give you the most traffic…
For example, one of my very new sites, www.naturfotokalender.de, has a Pagerank of 0, not surprisingly…
But the ranking at [...]