Monthly Archives: August 2012

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5 Ways to Keep Visitors Coming Back

A lot of successful websites depend on returning visitors to account for a major part of their traffic. Returning visitors are easier to convert into paying customers because the more often they return to a site, the more trust they have in that site. The credibility issue just melts away. Hence, keep your visitors coming back to your site with the following methods:

1) Start a forum, chatroom or shoutbox

When you start a forum, chatroom or shoutbox, you are providing your visitors a place to voice their opinions and interact with their peers — all of them are visitors of your site. As conversations build up, a sense of community will also follow and your visitors will come back to your site almost religiously every day.

2) Start a web log (blog)

Keep an online journal, or more commonly known as a blog, on your site and keep it updated with latest news about yourself. Human beings are curious creatures and they will keep their eyes glued to the monitor if you post fresh news frequently. You will also build up your credibility as you are proving to them that there is also a real life person behind the website.

3) Carry out polls or surveys

Polls and surveys are other forms of interaction that you should definitely consider adding to your site. They provide a quick way for visitors to voice their opinions and to get involved in your website. Be sure to publish polls or surveys that are strongly relevant to the target market of your website to keep them interested to find out about the results.

4) Hold puzzles, quizzes and games

Just imagine how many office workers procrastinate at work every day, and you will be able to gauge how many people will keep visiting your site if you provide a very interesting or addicting way of entertainment. You can also hold competitions to award the high score winner to keep people trying continuously to earn the prize.

5) Update frequently with fresh content

Update your site frequently with fresh content so that every time your visitors come back, they will have something to read on your site. This is the most widely known and most effective method of attracting returning visitors, but this is also the least carried out one because of the laziness of webmasters. No one will want to browse a site that looks the same over ten years, so keep your site updated with fresh bites!

Source: Returning Visitors

Recurring traffic is in the list

Perhaps you know the old internet marketer’s saying: “The money is in the list.”

Well I would would go a little bit further and say “The key to recurring traffic is in the list”…

Of course, if you built a great site with fantastic content, chances are very good that someone actually bookmarked your site (if you are lucky then by using a social bookmark service, see my posts on Social Bookmarking). Or you are already making use of what I wrote on how to get commenters come back to your site.

Today I want to talk a little bit on the most powerful way to have people come back to your site (besides having valuable content, of course ­čśë ) and that is building your own email list.

Technically all you need is an autoresponder (like AWeber, or GetResponse)

But this only covers the technical part of it. How do you adress your list? What do you have to do to get a highly responsive list? The key to this is trust. And a key part in building trust is honesty. One example: I could go around and boast and tell everyone that my list of do-follow blogs from the Blog Search is one of the biggest available. Then after a while people would come to me very angry and tell me that on my list there are blogs that actually are no-follow and I told them I had the biggest do-follow list. So what I am saying instead is that finding do-follow blogs is not so easy after al and that there are issues with the accuracy of the blog list
You get the picture…
Someone who you can a learn a lot from regarding list buidling is Josh Spaulding. He wrote an excellent report about buidling your email list. I bought his report (at that time for only 7$, I am not sure whether he had to raise the price…) and started to digest everything he wrote. Although I have not yet implemented everything on my own list, you bet I will. I think his report is worth at least 10 times what he charges for it, go and see for yourself, the price is only 7$. And don’t let yourself be deceived by the title, although ist is called “New Age”, there is nothing esoteric in it – only useful information!

Get Josh Spauldings “New Age Email Marketing”